OpenSymmetry Site Redesign

Project Goals

High Level: To complete a full design overhaul that can communicate the brand as a trusted thought leader in a niche market while also portraying the company values of performance, innovation and a "whatever it takes" approach.

Ground Level: Create an easier to navigate website that better showcases OpenSymmetry's worldwide presence. Create a presence for OpenSymmetry employees so that clients can better identify with individuals they could be working with.

Our Approach:

To begin the project, Monkee-Boy executed a complete brand audit, examining OpenSymmetry's existing logo and color palette in relation to the web. Monkee-Boy added a teal to the brand colors in order to help round out and mature the color palette. After the brand audit and updates were complete, Monkee-Boy worked with OpenSymmetry to portray their actual corporate culture in the website design by updating previously used elements such as arrows into a more modern and professional form.

Launch Date: Sept. 28, 2012

Latest Articles

View all articles

Design

8 Ways to Optimize Your WordPress This Week

We use Wordpress to build all of our sites. In this article we’ll share 8 tips for optimizing your WordPress website for improved performance and functionality. From choosing a lightweight theme to optimizing your images, these strategies will help you get the most out of your site.

Before You Start, Development

Lessons from the Trenches: Debunking The Myths About WordPress

WordPress has attracted much attention over the years as a popular and influential content management system. Unfortunately, with that attention comes a lot of misinformation and myths. Today, we're going to debunk the top 10 WordPress myths.